We believe that in order for any video to be successful, it needs to pass through the many streams of social media. Platforms such as Facebook see 8 billion video views on average per day, and our aim is to harness as many of these views as possible. We research into trends and popular hashtags to ensure our films are directed towards a greater population of viewers. We deliver live content to engage with audiences globally, and feedback comments and questions, enabling us to tailor content toward the needs of the viewer.
We post video updates constantly throughout each event, be it live moments or a Facebook Live stream, to ensure traffic continues to flow through our channels. Every element of our philosophy is covered to ensure the growth in numbers of followers exponentially throughout each event we work with.
Red Handed understood our vision and expectations for Fremantle, as well as the very real challenges of managing a new event and location for the tour. Their production was superb and incredibly consistent over the course of the event. They smashed it – blew it out of the water! The social media delivery has been a real bonus, it’s given us presence, audience and messaging opportunities in the digital arena in an incredibly short space of time”.
COMMERCIAL DIRECTOR, WMRT